Warsaw, Poland 4 June 2019 – IAB Europe, the leading European-level industry association for the digital advertising ecosystem, announced at its annual Interact conference today in Warsaw that digital advertising grew…
Brussels, 25 June 2018 On 25 June, IAB Europe became a signatory to the Memorandum of Understanding on Online Advertising and IP Infringement together with IAB Slovakia, IAB UK, IAB…
IAB Europe’s latest Digital Brand Advertising and Measurement Report demonstrates that advertisers, agencies, and publishers appreciate the need to align digital advertising measurement with growing trends and industry demands; including rising cross-media…
The European Digital Advertising market reached €48bn in 2017 compared with €24.8bn in 2012 Milan, 23 May 2018 – At its annual Interact conference today, IAB Europe announced that digital advertising…
Bratislava, 17. máj 2018 Najväčšie slovenské digitálne združenie pre internetovú reklamu IAB Slovakia oficiálne odsúhlasilo víťaza tendra pre realizáciu výskumu online návštevnosti slovenských webových stránok – AIMmonitor. Realizátorom výskumu bude…
Brussels, 20 March 2018 ENPA, the European Newspaper Publishers’ Association and EMMA, the European magazine Media Association representing thousands of European Press publishers on European level are deeply shocked and…
Bratislava, 26. 2. 2018 Najväčšie slovenské digitálne združenie vzhľadom na nové európske nariadenie GDPR a nový Zákon o ochrane osobných údajov vypisuje tender na právnickú kanceláriu, ktorá vypracuje právnu analýzu špecifických problematík ohľadne…
Research from IAB Data Center of Excellence and Data & Marketing Association Shows Talent Gap Remains Significant Obstacle PALM DESERT, CA (February 13, 2018) The Interactive Advertising Bureau (IAB), its…
In January 2018, the Coalition will begin rollout of the Better Ads Experience Program, a voluntary initiative for industry participants to improve the online ad experience for consumers and promote…
IAB Europe today presented a new technical standard to support the digital advertising ecosystem in meeting requirements relating to user consent under the General Data Protection Regulation (GDPR), which will…